Job Summary
We are seeking a highly skilled Business Analyst with a proven track record of driving strategic decision-making through data-driven insights. Expertise in identifying business needs, translating them into actionable requirements, and facilitating cross-functional collaboration to deliver innovative solutions. The ideal candidate will have a great understanding of B2B businesses, intermediate knowledge in SQL and visualization tools such as Power BI and Tableau. This a remote opportunity for Costa Rica.
Responsibilities
● Data Acquisition and Cleaning: Gather relevant customer data from various sources, including CRM systems, Salesloft, multiple data bases, and marketing campaigns, then cleaning and structuring it for model building.
● Model Development: Use statistical techniques and machine learning algorithms to build predictive models that calculate the probability of a lead converting into a sale based on partner demographics, behavior patterns, and engagement metrics.
● Model Validation and Optimization: Evaluate the accuracy of the propensity model using various metrics and continuously refining the model based on new data and performance insights.
● Sales Team Integration: Communicate the model's predictions to PDMs and internal teams, providing insights into the most promising leads and provide sales strategies accordingly.
● Collaborate with sales leadership and other stakeholders to understand business needs and translate them into actionable reporting and analysis.
● Conduct ad-hoc analyses to answer specific business questions and provide data-driven recommendations.
● Develop and implement data quality initiatives to ensure accuracy and consistency of sales data.
● Automate reporting processes where possible to improve efficiency..
● Develop and maintain propensity models to identify high-potential leads/Deals and optimize lead/ deal scoring.
● Conduct in-depth analysis of the sales pipeline to identify bottlenecks, track key metrics (e.g., conversion rates, deal size, sales cycle length), and provide recommendations for improvement.
● Develop and maintain pipeline dashboards and reports and provide regular reporting and analysis on sales performance to sales leadership.
● Develop and implement processes and systems to track, monitor, and manage sales performance.
● Define key performance indicators (KPIs) and create dashboards to visualize sales performance against targets.
● Develop and maintain sales forecasting models using various techniques (e.g., time series analysis, regression analysis).
● Analyze historical data, market trends, and other relevant factors to generate accurate sales forecasts.
Required Skills and Experience
● Bachelor's degree in business administration, data science, information systems, or a related field
● Minimum 5 years of experience working in Strategic Sales Data and Business Intelligence Analysis
● Strong knowledge of Advance SQL and Data Visualization tools such as Power BI and Tableau
● Experience on B2B companies is a plus
● Ability to bring insights and present data using Google slides
● Manage projects independently with little guidance
● Excellent communication and interpersonal skills
● Exceptional analytical and conceptual thinking skills
● The ability to influence stakeholders and work closely with them to determine acceptable solutions
● Ability to work independently and as part of a team
● Experience with statistical modeling and forecasting techniques is a plus
● Ability to build and maintain strong relationships with clients
● Strong analytical and problem-solving skills.
● Strong written and verbal communication skills
What we offer
- The chance to work with impact. Here, you’re empowered to bring your biggest thinking to help our company and clients improve everyday life.
- Ownership over your career. Stay at the top of your game through our award-winning learning and development ecosystem. And when your ambitions change or we offer new opportunities, we help you pivot by providing reskilling, on-the-job learning and guidance to find new roles that might be a better fit.
- The opportunity to thrive on a high caliber team with heart. We celebrate each other’s experiences and perspectives and promote a sense of belonging through our affinity groups and diversity and inclusion initiatives.
- A comprehensive total rewards package, including a competitive salary and pension plan with matching contributions.
- Flexible health and financial benefits to support you and your eligible dependents—from day one.
- True work-life balance. Be at your best through paid time off, flexible work arrangements, volunteering opportunities, social events, and so much more.
Our commitment to diversity and inclusion
Cognizant is an equal opportunity employer that embraces diversity, champions equity and values inclusion. We are dedicated to nurturing a community where everyone feels heard, accepted and welcome. Your application and candidacy will not be considered based on race, color, sex, religion, creed, sexual orientation, gender identity, national origin, disability, genetic information, pregnancy, veteran status or any other protected characteristic as outlined by federal, state or local laws.
If you have a disability that requires reasonable accommodation to search for a job opening or submit an application, please email CareersNA2@cognizant.com with your request and contact information.
While our system allows application in all languages, job required language(s) and proficiency level(s) vary. However, basic English proficiency is required for Company-wide communications purposes.
About us
Cognizant is one of the world's leading professional services companies, transforming clients' business, operating, and technology models for the digital era. Our unique industry-based, consultative approach helps clients envision, build, and run more innovative and efficient businesses. Headquartered in the U.S., Cognizant (a member of the NASDAQ-100 and one of Forbes World’s Best Employers 2024) is consistently listed among the most admired companies in the world. Learn how Cognizant helps clients lead with digital at www.cognizant.com.