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PE-Digital Marketing

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Job Summary

Join our dynamic team as a Digital Marketing Professional where you will leverage your skills in English communication and domain expertise in Devices/SPM to drive impactful marketing strategies. With a hybrid work model you will collaborate with cross-functional teams during day shifts to enhance our digital presence and contribute to the companys growth.


Responsibilities

  • Develop and execute digital marketing campaigns that align with company goals and target audience needs.
  • Collaborate with creative teams to produce engaging content that resonates with our audience.
  • Analyze market trends and consumer behavior to inform marketing strategies and improve campaign effectiveness.
  • Utilize data analytics tools to track campaign performance and generate actionable insights.
  • Optimize digital channels to increase brand visibility and customer engagement.
  • Coordinate with sales teams to ensure marketing efforts support business objectives and drive revenue growth.
  • Maintain up-to-date knowledge of industry best practices and emerging digital marketing technologies.
  • Provide regular reports on campaign performance and suggest improvements for future initiatives.
  • Engage with online communities to build brand loyalty and foster positive relationships.
  • Implement SEO strategies to enhance website traffic and improve search engine rankings.
  • Monitor competitors activities and adjust marketing strategies to maintain a competitive edge.
  • Support the development of marketing materials and presentations for internal and external stakeholders.
  • Ensure all marketing activities comply with legal regulations and company policies.

  • Qualifications

  • Demonstrate proficiency in English communication to effectively convey marketing messages.
  • Exhibit knowledge of Devices/SPM domain to tailor marketing strategies to industry-specific needs.
  • Possess analytical skills to interpret data and optimize marketing campaigns.
  • Show creativity in developing innovative marketing content and strategies.
  • Display adaptability to work in a hybrid model and collaborate with diverse teams.
  • Have a keen understanding of digital marketing tools and platforms.
  • Demonstrate ability to work independently and manage multiple projects simultaneously.
  • About us

    Cognizant is one of the world's leading professional services companies, transforming clients' business, operating, and technology models for the digital era. Our unique industry-based, consultative approach helps clients envision, build, and run more innovative and efficient businesses. Headquartered in the U.S., Cognizant (a member of the NASDAQ-100 and one of Forbes World’s Best Employers 2024) is consistently listed among the most admired companies in the world.

    Learn how Cognizant helps clients lead with digital at www.cognizant.com.

    What we offer

    • The chance to work with impact. Here, you’re empowered to bring your biggest thinking to help our company and clients improve everyday life.
    • Ownership over your career. Stay at the top of your game through our award-winning learning and development ecosystem. And when your ambitions change or we offer new opportunities, we help you pivot by providing reskilling, on-the-job learning and guidance to find new roles that might be a better fit.
    • The opportunity to thrive on a high-caliber team with heart. We celebrate each other’s experiences and perspectives and promote a sense of belonging through our affinity groups and diversity and inclusion initiatives.
    • A comprehensive total rewards package, including a competitive salary and pension plan with matching contributions.
    • Flexible health and financial benefits to support you and your eligible dependents—from day one.
    • True work-life balance. Be at your best through paid time off, flexible work arrangements, volunteering opportunities, social events, and so much more.  

    Cognizant is an equal opportunity employer. Your application and candidacy will not be considered based on race, color, sex, religion, creed, sexual orientation, gender identity, national origin, disability, genetic information, pregnancy, veteran status or any other characteristic protected by federal, state or local laws.

    If you have a disability that requires reasonable accommodation to search for a job opening or apply, please email [email protected] with your request and contact information.

    Disclaimer:
    Compensation information is accurate as of the date of this posting. Cognizant reserves the right to modify this information at any time, subject to applicable law.

    Applicants may be required to attend interviews in person or by video conference. In addition, candidates may be required to present their current state or government-issued ID during each interview.

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