About the role
As an Optimization Representative, you will make an impact by helping advertisers improve the performance of their digital marketing campaigns through data-driven recommendations and strategic account optimization. You will be a valued member of the Optimization Services team and work collaboratively with Account Managers, Strategists, and advertising clients across multiple global markets.
In this role, you will:
- Optimize and improve the performance of digital advertising accounts across Search, Display, Video, Shopping, and App campaigns.
- Analyze campaign performance data and identify opportunities to increase effectiveness, efficiency, and return on investment.
- Build, organize, and restructure advertising accounts to align with business goals and best practices.
- Partner with internal stakeholders in a consultative capacity to provide strategic recommendations and performance insights.
- Create, adapt, and localize keywords, ad copy, and campaign assets while considering cultural nuances and business objectives.
- Deliver high-quality work within established timelines, supporting both complex and high-value customer accounts.
- Contribute to a positive customer experience through effective communication and solution-oriented support.
Work model
We believe hybrid work is the way forward as we strive to provide flexibility wherever possible. Based on this role’s business requirements, this is a hybrid position requiring 2–3 days a week in a client or Cognizant office in Buenos Aires, Argentina. Regardless of your working arrangement, we are here to support a healthy work-life balance through our various wellbeing programs.
The working arrangements for this role are accurate as of the date of posting. This may change based on the project you’re engaged in, as well as business and client requirements. Rest assured; we will always be clear about role expectations.
What you need to have to be considered
- Bachelor's degree (completed or in progress) in Marketing, Communications, Business, Public Relations, Psychology, Sociology, or a related field.
- Professional proficiency in English plus Spanish.
- Experience in customer-facing roles, customer support, digital marketing, advertising agencies, or related business environments.
- Understanding of digital marketing and online advertising concepts.
- Experience with or knowledge of Google Ads, including campaign management and optimization best practices.
- Advanced Microsoft Excel skills for reporting, analysis, and data interpretation.
- Ability to work effectively in fast-paced and dynamic environments.
- Strong analytical, problem-solving, and organizational skills.
These will help you stand out
- Google Ads certification.
- Experience working with Google Ads products, including Search, Display, Video, and App campaigns.
- Familiarity with Google Analytics and Google Tag Manager.
- Advanced proficiency with Google Workspace tools, including Sheets, Slides, and Docs.
- Experience supporting international clients or multilingual advertising environments.
- Strong attention to detail, time management, communication, and collaboration skills.
We're excited to meet people who share our mission and can make an impact in a variety of ways. Don't hesitate to apply, even if you only meet the minimum requirements listed. Think about your transferable experiences and unique skills that make you stand out as someone who can bring new and exciting things to this role.
Additional employment information
Compensation information is accurate as of the date of this posting. Cognizant reserves the right to modify this information at any time, subject to applicable law.
Applicants may be required to attend interviews in person or by video conference. In addition, candidates may be required to present their current state or government issued ID during each interview.
Cognizant is an equal opportunity employer. Your application and candidacy will not be considered based on race, color, sex, religion, creed, sexual orientation, gender identity, national origin, disability, genetic information, pregnancy, veteran status or any other characteristic protected by federal, state or local laws.
Applicants must be currently authorized to work for any employer in the United States. The company is unable to provide employment-based immigration sponsorship for this position.
If you have a disability that requires reasonable accommodation to search for a job opening or submit an application, please email [email protected] with your request and contact information.
About Cognizant:
Cognizant (Nasdaq: CTSH) is an AI Builder and technology services provider, bridging the gap between AI investment and enterprise value by building full-stack AI solutions for our clients. Our deep industry, process and engineering expertise enables us to build an organization’s unique context into technology systems that amplify human potential, drive tangible outcomes and keep global enterprises ahead in a fast-changing world. See how at cognizant.ai or @cognizant.