Role Summary:
The Marketing Liaison acts as the central coordination point between the onshore team and the offshore team, ensuring smooth translation of marketing requirements into actionable production workflows. This role drives clarity, accuracy, and operational alignment across all offshore-delivered campaigns, enabling speed, consistency, and omnichannel execution excellence.
Key Responsibilities:
• Assist the Marketing Service Delivery Lead in coordinating offshore delivery activities, including managing intake, prioritization, and communication with cross‑functional marketing teams.
• Ensure all marketing materials, creative assets, and messaging delivered by offshore teams adhere to Client’s brand guidelines and quality standards.
• Gather campaign requirements, feedback, and insights from business teams and translate them into clear, actionable instructions for offshore teams.
• Support end-to-end campaign execution by coordinating timelines, approvals, deliverables, and stakeholder communication.
• Track campaign progress across channels and keep stakeholders updated on status, risks, dependencies, and blockers.
• Monitor campaign performance metrics shared by analytics teams and relay key insights to relevant stakeholders.
• Act as the primary communication bridge to resolve gaps, clarify expectations, and maintain alignment between onshore and offshore teams.
• Collaborate with the Marketing Promotions Specialist to ensure promotional details (pricing, products, weekly offers, etc.) are accurately reflected in all marketing assets.
• Support continuous improvement by identifying challenges, workflow inefficiencies, and opportunities for process streamlining.
Required Skills & Qualifications:
• 7+ years of experience in marketing coordination or campaign operations
• Strong communication and collaboration skills, & ability to manage timelines, approvals, and multiple tasks at once
• Good understanding of marketing workflows and channels (social, web, promotions)
• Comfortable working with cross‑functional teams in a fast-paced environment
关于高知特 (Cognizant)
高知特(Cognizant)（纳斯达克代码：CTSH）作为一家AI Builder和相关技术服务提供商，致力于通过打造全栈AI解决方案，帮助企业将人工智能投资转化为实际价值。公司凭借深厚的行业经验、流程优化和工程技术专长，将企业独特的业务场景融入科技系统，赋能组织释放人才潜能，推动切实成果，并帮助全球企业在瞬息万变的环境中保持领先。如需了解更多详情，敬请访问 cognizant.ai 或关注@cognizant。
补充雇佣信息
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