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ServiceNow AI Strategy & Go-to-Market Lead

00069579651

ServiceNow AI Strategy & Go-to-Market Lead

Location: Remote
Employment Type: Full-Time

Job ID: 00069579651

About the role:

As a ServiceNow AI Strategy & Go-to-Market Lead, you will make an impact by identifying emerging AI opportunities, shaping innovative go-to-market strategies, and accelerating the adoption of next-generation ServiceNow solutions. You will be a valued member of the ServiceNow Business Group (SNBG) and work collaboratively with ServiceNow product leaders, Cognizant AI teams, sales leaders, and executive stakeholders to bring new AI-powered offerings from concept to scalable market solutions.

In this role, you will:

  • Identify emerging AI, automation, and ServiceNow platform opportunities and translate them into scalable go-to-market strategies.
  • Develop messaging, value propositions, target buyer profiles, and launch plans for new ServiceNow and AI-enabled offerings.
  • Partner with ServiceNow product leadership and Cognizant AI teams to align solution strategies with product roadmaps and market priorities.
  • Incubate and validate new offerings across AI initiatives, including generative AI, agentic AI, and intelligent workflow solutions.
  • Build business cases, proof points, and reference stories that support client adoption and market growth.
  • Analyze market trends, competitive intelligence, and customer needs to inform portfolio strategy and investment decisions.
  • Represent Cognizant and the ServiceNow Business Group in executive briefings, analyst discussions, and strategic partner engagements.
  • Collaborate with sales, marketing, solution, and industry teams to transition emerging solutions into repeatable go-to-market programs.

Work model:

We strive to provide flexibility wherever possible. Based on this role’s business requirements, this is a remote position open to qualified applicants in the United States. Candidates located in or able to work from the New York/New Jersey area are preferred to support collaboration with key stakeholders and partners.

The working arrangements for this role are accurate as of the date of posting and may change based on project, business, or client requirements. We will always communicate expectations clearly.

What you need to have to be considered:

  • Experience in go-to-market strategy, product marketing, innovation, solution strategy, or business development within enterprise software or technology consulting.
  • Strong understanding of AI, automation, cloud platforms, and enterprise workflow technologies.
  • Experience developing and launching new products, services, or strategic initiatives.
  • Ability to evaluate emerging technologies and translate market opportunities into actionable business strategies.
  • Experience presenting to and influencing senior executives, product leaders, and business stakeholders.
  • Strong strategic thinking, analytical, and communication skills.
  • Ability to thrive in fast-paced, ambiguous environments and build new programs from the ground up.

These will help you stand out:

  • Experience working within the ServiceNow ecosystem or partner network.
  • Knowledge of generative AI, agentic AI, workflow automation, and digital transformation trends.
  • Experience building strategic partnerships with technology providers and alliance organizations.
  • Experience supporting analyst relations, thought leadership, or market positioning initiatives.
  • Background in enterprise SaaS, consulting, product strategy, or innovation leadership.
  • Experience incubating and scaling new solution offerings.

Salary and Other Compensation:

Applicants will be accepted till 9/03/2026

Cognizant will only consider applicants for this position who are legally authorized to work in the United States without company sponsorship.

*Please note, this role is not able to offer visa transfer or sponsorship now or in the future*

The annual salary for this position will be in the range of $133,000 - $155,000 depending on experience and other qualifications of the successful candidate.

This position is also eligible for Cognizant’s discretionary annual incentive program, based on performance and subject to the terms of Cognizant’s applicable plans.

Benefits: Cognizant offers the following benefits for this position, subject to applicable eligibility requirements:

  • Medical/Dental/Vision/Life Insurance
  • Paid holidays plus Paid Time Off
  • 401(k) plan and contributions
  • Long-term/Short-term Disability
  • Paid Parental Leave
  • Employee Stock Purchase Plan

Disclaimer: The salary, other compensation, and benefits information is accurate as of the date of this posting. Cognizant reserves the right to modify this information at any time, subject to applicable law.

Our strength is built on our ability to work together. Our diverse backgrounds offer different perspectives and new ways of thinking. It encourages lively discussions, creativity, productivity, and helps us build better solutions for our clients. We want someone who thrives in this setting and is inspired to craft meaningful solutions through true collaboration.

If you are content with ambiguity, excited by change, and excel through autonomy, we’d love to hear from you!

Apply Now!

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About Cognizant: 
Cognizant (Nasdaq: CTSH) is an AI Builder and technology services provider, bridging the gap between AI investment and enterprise value by building full-stack AI solutions for our clients. Our deep industry, process and engineering expertise enables us to build an organization’s unique context into technology systems that amplify human potential, drive tangible outcomes and keep global enterprises ahead in a fast-changing world. See how at cognizant.ai or @cognizant.

Additional employment information
Compensation information is accurate as of the date of this posting. Cognizant reserves the right to modify this information at any time, subject to applicable law.

Applicants may be required to attend interviews in person or by video conference. In addition, candidates may be required to present their current state or government issued ID during each interview.

Cognizant is an equal opportunity employer. Your application and candidacy will not be considered based on race, color, sex, religion, creed, sexual orientation, gender identity, national origin, disability, genetic information, pregnancy, veteran status or any other characteristic protected by federal, state or local laws.

Benefits that help you thrive and grow

Our benefits program is built with you in mind—so you can enjoy a fulfilling, balanced and healthy life.

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Financial wellbeing

We regularly review market data to ensure compensation reflects the value you bring. Your benefits extend beyond pay and may include retirement plans, financial education, etc.

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Physical and mental health

We empower you to prioritize your wellbeing through paid time off, flexible working where possible, healthcare plans, counselling, our Mental Health Allyship program and more. 

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Your career, your way

With 350,000+ roles at Cognizant, you’ll have opportunities explore new technologies, industries and locations—and build the skills you need to grow your career.

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Real-world impact

Think about the biggest brands you rely on. Chances are, they rely on us to help strengthen their business. Here, you’ll turn bold ideas into solutions that improve lives everywhere.

Your path to Cognizant

Here’s what you can expect from our hiring process. Please keep in mind that it may vary by role and location. Explore our FAQs to learn more.

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Step 1: Apply to the right opportunity

Find an open role that matches your skills and career goals and show us why you’re the person for the job. Don’t see the right opportunity? Consider joining our Talent Community.

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Step 2: Connect with your recruiter

If one of our recruiters sees a fit, they’ll set up a short intro call to learn more about you and how your experiences and skills match the role.

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Step 3: Show off your skills

If you and our team would like to continue the process, you’ll interview with our hiring team. Some roles may also require technical assessments and/or client interviews.

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Step 4: Decision time

Our team will then review each candidates’ potential to succeed in the role. This step may take some time because we want to find the right fit for both you and us—but you can count on us to keep you updated.

APJ Dez
Cognizant has given me the opportunity to thrive as a leader and as a person. The culture of recognition, the great benefits and the sense of community motivate me, and I strive to give my best every day.
Decree Olam Team Leader - Intuitive Operations & Automation
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Cognizant has one of the best learning ecosystems you can ask for. From sponsored certifications to training platforms to mentorship, we have all that we need to grow.
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I have the privilege of working with an amazing, diverse team with loads of international experience. It’s inspiring when we all bring our different thinking, skills and experience together to deliver great things.
Kate Wilson Technology Consulting Manager

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