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Developer

00070047381



Job Summary

This hybrid developer role focuses on implementing and optimizing marketing automation solutions using Adobe Marketo Engage and Adobe Campaign Classic for global clients. The developer will design build and maintain scalable campaign workflows ensure high quality campaign operations and collaborate with cross functional teams to deliver measurable business outcomes in travel and hospitality or airline domains.


Responsibilities

  • Design and implement automated marketing workflows using Adobe Marketo Engage and Adobe Campaign Classic that support complex multi step customer journeys and measurable engagement outcomes
  • Configure and optimize campaign assets including forms landing pages and email templates to enable consistent brand experiences and reliable lead capture across digital channels
  • Develop and maintain reusable components such as tokens snippets and workflows that improve campaign operations efficiency and reduce time to market for new initiatives
  • Coordinate campaign setup testing and deployment with campaign operations teams to ensure accurate audience targeting data integrity and timely launch of planned programs
  • Monitor campaign performance metrics such as delivery engagement and conversion and identify opportunities to refine rules content and cadence for continuous improvement
  • Create and maintain detailed documentation for campaign configurations workflow logic and operational runbooks to support maintainability and knowledge sharing across teams
  • Collaborate with business stakeholders to translate marketing requirements into clear technical specifications and ensure alignment between solution design and campaign goals
  • Integrate Adobe Marketo Engage and Adobe Campaign Classic with upstream and downstream systems such as customer databases and analytics to enable unified customer views and consistent reporting
  • Troubleshoot and resolve issues related to campaign execution data flows and audience segmentation to minimize disruption and maintain high service quality
  • Apply domain understanding in travel hospitality and airline contexts to design journeys that address traveler needs such as booking management loyalty engagement and ancillary services
  • Support governance by following standard operating procedures naming conventions and quality checks so that campaigns remain compliant and auditable across regions
  • Partner with analytics and insights teams to validate tracking configurations and ensure that campaign data is accurately captured and usable for reporting and optimization
  • Contribute to continuous improvement by suggesting enhancements to tools processes and templates that help the organization scale marketing automation capabilities

    • Qualifications

  • Meet experience range of two to five years working as a marketing automation developer or engineer with hands on involvement in end to end campaign delivery
  • Demonstrate strong proficiency with Adobe Marketo Engage including smart campaigns scoring programs nurture streams and data management activities
  • Show practical experience with Adobe Campaign Classic for campaign design audience building workflow orchestration and email or message delivery operations
  • Exhibit solid background in campaign operations including intake requirements configuration quality assurance launch coordination and post campaign reviews
  • Display ability to work in a hybrid model collaborating effectively using remote tools and in person sessions while maintaining productivity and clear communication
  • Bring exposure to travel and hospitality or airline products and services where understanding of reservations loyalty and customer journeys helps create relevant campaigns
  • Possess working knowledge of data concepts such as segmentation list management field mapping and basic sql or query logic used in audience selection and validation
  • Illustrate capability to manage multiple concurrent campaigns prioritize tasks and meet deadlines without compromising quality or compliance expectations
  • Communicate clearly with marketing product and technology partners explaining technical constraints and options in language that supports shared decision making
  • Adapt quickly to new features in Adobe platforms and related tools by engaging in self learning and experimentation to keep solutions modern and effective
  • Apply strong problem solving skills to diagnose issues in campaign execution logs and data flows and propose pragmatic solutions aligned with operational standards
  • Commit to inclusive team culture by respecting diverse perspectives and contributing to a supportive environment where knowledge is shared openly

    • About Cognizant
    Cognizant (Nasdaq: CTSH) is an AI Builder and technology services provider, bridging the gap between AI investment and enterprise value by building full-stack AI solutions for our clients. Our deep industry, process and engineering expertise enables us to build an organization’s unique context into technology systems that amplify human potential, drive tangible outcomes and keep global enterprises ahead in a fast-changing world. See how at cognizant.ai or @cognizant.

    Things to know before you apply

    • Work authorization: Cognizant will only consider applicants for this position who are legally authorized to work in Canada without requiring employer sponsorship, now or at any time in the future.
    • Accommodations: If you have a disability that requires reasonable accommodation to search for a job opening or submit an application, please email [email protected] with your request and contact information.
    • AI in hiring: We use artificial intelligence (AI) tools to help us screen and assess applications more efficiently. Our team performs additional human review and ultimately decides who moves forward in our hiring process.
    • Open position: Unless otherwise stated, this job posting is for an open position on our team.
    • Language proficiency: We ask that all candidates have basic English proficiency for company-wide communications purposes. For roles based in Quebec, professional English proficiency is required, as you’ll deliver services to and collaborate with stakeholders outside the province who may not speak French.
    • Inclusion: Cognizant is an equal opportunity employer. Your application and candidacy will not be considered based on race, color, sex, religion, creed, sexual orientation, gender identity, national origin, disability, genetic information, pregnancy, veteran status or any other characteristic protected by federal, provincial or local laws.

    Benefits that help you thrive and grow

    Our benefits program is built with you in mind—so you can enjoy a fulfilling, balanced and healthy life.

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    Financial wellbeing

    We regularly review market data to ensure compensation reflects the value you bring. Your benefits extend beyond pay and may include financial education, a pension plan with matching contributions, etc.

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    Physical and mental health

    We empower you to prioritize your wellbeing through paid time off, flexible working where possible, healthcare plans, counselling, our Mental Health Allyship program and more. 

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    Your career, your way

    With 350,000+ roles at Cognizant, you’ll have opportunities explore new technologies, industries and locations—and build the skills you need to grow your career.

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    Real-world impact

    Think about the biggest brands you rely on. Chances are, they rely on us to help strengthen their business. Here, you’ll turn bold ideas into solutions that improve lives everywhere.

    Your path to Cognizant

    Here’s what you can expect from our hiring process. Please keep in mind that it may vary by role and location. Explore our FAQs to learn more.

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    Step 1: Apply to the right opportunity

    Find an open role that matches your skills and career goals and show us why you’re the person for the job. Don’t see the right opportunity? Consider joining our Talent Community.

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    Step 2: Connect with your recruiter

    If one of our recruiters sees a fit, they’ll set up a short intro call to learn more about you and how your experiences and skills match the role.

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    Step 3: Show off your skills

    If you and our team would like to continue the process, you’ll interview with our hiring team. Some roles may also require technical assessments and/or client interviews.

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    Step 4: Decision time

    Our team will then review each candidates’ potential to succeed in the role. This step may take some time because we want to find the right fit for both you and us—but you can count on us to keep you updated.

    CAN Brigitte
    Cognizant is great for those wanting to make the world a better place, as we create solutions with top technology partners to address complex problems for our clients.
    Brigitte Roy Director of Strategy Alliances
    CAN Rahul
    I’m supported by motivational leaders who empower me to grow in my career through learning programs, industry conferences and internal job moves. I’m proud of the career progression I’m making here.
    Rahul Sathe Principal Product Architect – Insurance
    Can Amita
    The moment I joined Cognizant, I felt like I belonged. I was heard and empowered to challenge ideas—and I still am to this day.
    Dr. Amita Oppal Gill Service Line Sales Manager
    1 (2)
    Cognizant has one of the best learning ecosystems you can ask for. From sponsored certifications to training platforms to mentorship, we have all that we need to grow.
    Debashish Mishra SAP MM Developer

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