Go to Market Lead – Retail, Consumer Goods, Travel & Hospitality
About the role
As a Go to Market Lead – Retail, Consumer Goods, Travel & Hospitality, you will make an impact by defining and executing the go‑to‑market vision, sales acceleration strategy, and ecosystem partnerships for Cognizant’s Consumer Business. You will be a valued member of the Consumer Business Unit leadership team and work collaboratively with sales, marketing, presales, industry solutions, finance, and operations leaders to drive growth, expand market presence, and win net‑new logos across retail, consumer goods, and travel & hospitality clients.
In this role, you will:
- Define the long‑term North Star vision and three‑year go‑to‑market strategy for Retail, Consumer Goods, and Travel & Hospitality as the “Front of the Funnel” driving vision and strategic leadership.
- Lead annual and ongoing Business Unit strategy planning, including objectives, scorecards, and alignment to account plans.
- Drive sales acceleration, with a focus on large‑deal pipeline generation, deal shaping, and conversion.
- Build and execute a comprehensive partner ecosystem strategy across hyperscalers, ISVs, and industry platforms.
- Orchestrate cross‑functional teams to deliver integrated industry solutions, proactive offerings, and targeted campaigns.
- Represent Cognizant externally with analysts, alliance partners, and at industry events, generating new sales opportunities.
- Embed sales intelligence and data‑driven decision‑making, including dashboards and pipeline performance tracking.
- Develop and maintain industry sales playbooks, POVs, and thought leadership aligned to market strategy.
Work model
We strive to provide flexibility wherever possible. Based on this role’s business requirements, this is a hybrid position requiring regular presence in a Cognizant office in Dallas, TX.
Moderate travel (25–30%) is required.
The working arrangements for this role are accurate as of the date of posting and may change based on business and client requirements. Rest assured, we will always be clear about role expectations.
What you need to have to be considered
- 15+ years of experience in go‑to‑market leadership, sales, and market development within retail, consumer goods, and/or travel & hospitality.
- Deep understanding of industry solutions, buyer personas, and market dynamics in the consumer sector.
- Proven success driving large, complex enterprise deals and accelerating pipeline growth.
- Strong executive presence with the ability to build trusted relationships with C‑suite leaders (CTOs, CMOs, Chief Digital Officers).
- Experience leading cross‑functional and globally distributed teams, including offshore business development partners.
- Strategic mindset paired with hands‑on execution and strong program management capability.
These will help you stand out
- MBA or equivalent advanced degree.
- Established relationships with hyperscalers, ISVs, and industry analysts.
- Experience developing and scaling industry‑specific solutions and GTM motions.
- Entrepreneurial leadership style with a strong sales‑first mindset.
- Ability to balance vision, velocity, and operational rigor in a fast‑evolving market.
Compensation
Compensation for this role is competitive and based on experience, qualifications, and scope of responsibility. This role is also eligible for performance‑based incentives.
Benefits
Cognizant offers a comprehensive benefits package, including medical, dental, vision, paid time off, paid holidays, retirement savings plans, and wellbeing programs, subject to eligibility requirements.
私たちについて:
コグニザント(NASDAQ: CTSH)は、AI builderおよびテクノロジーサービスプロバイダとして、AI投資を企業価値へとつなげるフルスタックのAIソリューションを提供しています。業界、業務プロセス、エンジニアリングに関する深い専門性を強みに、各企業固有のコンテキストをテクノロジーシステムに組み込み、人の力を最大限に引き出すとともに、具体的な成果の創出と、急速に変化する世界におけるグローバル企業の競争力維持を支援します。詳しくは、当社ウェブサイト www.cognizant.com をご覧ください。
雇用に関する追加情報
本募集に記載されている報酬情報は、掲載日時点で正確なものです。Cognizantは、適用される法令に従い、いつでも本情報を変更する権利を留保します。
応募者は、対面またはビデオ会議による面接への参加を求められる場合があります。また、各面接の際に、現在有効な州政府または政府発行の身分証明書の提示を求められる場合があります。
Cognizantは機会均等雇用主です。応募および選考において、人種、肌の色、性別、宗教、信条、性的指向、性自認、国籍、障がい、遺伝情報、妊娠、退役軍人の地位、その他連邦法・州法・地方自治体の法律により保護されるいかなる特性に基づく差別も行いません。







