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Subject Matter Expert (SME) - JR

00069691368

Subject Matter Expert (SME)

About the role

As a Subject Matter Expert (SME), you will make an impact by acting as the project's primary technical and strategic advisor, enabling best-in-class digital advertising solutions and driving strong results for clients. You will be a valued member of the consulting team and work collaboratively with project leadership and cross-functional stakeholders.

This role is fundamental to raising the team's strategic maturity through deep platform knowledge, advanced consulting guidance and mentoring.

In this role, you will:

  • Act as an in-house consulting specialist, deeply analyzing clients' business objectives and creating advanced advertising strategies across Search, Display, Video, Apps, Shopping and Performance Max.
  • Be the primary point of contact (POC) for complex technical topics, platform updates, policy changes and emerging best practices, ensuring the team has accurate and up-to-date knowledge.
  • Provide expert guidance, training and mentoring to marketing associates, helping them navigate complex client scenarios and contribute to strategic account planning.
  • Align strategy and execution for feature launches and promotional initiatives to maximize client value.
  • Conduct strategic quality calibrations, client consultation simulations and performance reviews to ensure consistent, high-quality consulting across the team.
  • Present strategic reviews, technical insights and performance analyses to leadership, proposing data-driven action plans.
  • Develop and maintain advanced technical documentation, manuals, case studies, summaries and standard operating procedures (SOPs) related to consulting best practices.

Work model

At Cognizant, we strive to provide flexibility wherever possible, and we are here to support a healthy work-life balance though our various wellbeing programs. Based on this role’s business requirements, this is an onsite position requiring 5 days a week in a client or Cognizant office in São Paulo, SP.

The working arrangements for this role are accurate as of the date of posting. This may change based on the project you’re engaged in, as well as business and client requirements. Rest assured; we will always be clear about role expectations.

What you need to have to be considered

  • In-depth, hands-on experience across the Google Ads ecosystem, including Search, Display, Video, Apps, Shopping and Performance Max, with a solid understanding of optimization and measurement.
  • Experience in account management or consulting in digital marketing or Google Ads.
  • Proven ability to understand complex client needs and architect advanced advertising solutions.
  • Strong analytical skills with the ability to use performance data, metrics and spreadsheets to identify opportunities and solve business problems.
  • Excellent written and verbal communication skills with the ability to clearly explain complex technical and strategic concepts.
  • Advanced English proficiency (C1/C2 level or equivalent).

These will help you stand out

  • Prior experience in mentoring, coaching or working as a consulting specialist.
  • Experience in developing strategic manuals, technical guides or training content.
  • Proficiency in Google tools (Sheets, Docs and Slides) for content analysis and creation.

We're excited to meet people who share our mission and can make an impact in a variety of ways.

Don't hesitate to apply, even if you only meet the minimum requirements listed. Think about your transferable experiences and unique skills that make you stand out as someone who can bring new and exciting things to this role.

About Cognizant
Cognizant (Nasdaq: CTSH) is an AI Builder and technology services provider, bridging the gap between AI investment and enterprise value by building full-stack AI solutions for our clients. Our deep industry, process and engineering expertise enables us to build an organization’s unique context into technology systems that amplify human potential, drive tangible outcomes and keep global enterprises ahead in a fast-changing world. See how at cognizant.ai or @cognizant.

Additional employment information
Compensation information is accurate as of the date of this posting. Cognizant reserves the right to modify this information at any time, subject to applicable law.

Applicants may be required to attend interviews in person or by video conference. In addition, candidates may be required to present their current state or government issued ID during each interview.

Cognizant is an equal opportunity employer. Your application and candidacy will not be considered based on race, color, sex, religion, creed, sexual orientation, gender identity, national origin, disability, genetic information, pregnancy, veteran status or any other characteristic protected by federal, provincial or local laws.

Benefits that help you thrive and grow

Our benefits program is built with you in mind—so you can enjoy a fulfilling, balanced and healthy life.

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Financial wellbeing

We regularly review market data to ensure compensation reflects the value you bring. Your benefits extend beyond pay and may include retirement plans, financial education, etc.

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Physical and mental health

We empower you to prioritize your wellbeing through paid time off, flexible working where possible, healthcare plans, counselling, our Mental Health Allyship program and more. 

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Your career, your way

With 350,000+ roles at Cognizant, you’ll have opportunities explore new technologies, industries and locations—and build the skills you need to grow your career.

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Real-world impact

Think about the biggest brands you rely on. Chances are, they rely on us to help strengthen their business. Here, you’ll turn bold ideas into solutions that improve lives everywhere.

Your path to Cognizant

Here’s what you can expect from our hiring process. Please keep in mind that it may vary by role and location. Explore our FAQs to learn more.

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Step 1: Apply to the right opportunity

Find an open role that matches your skills and career goals and show us why you’re the person for the job. Don’t see the right opportunity? Consider joining our Talent Community.

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Step 2: Connect with your recruiter

If one of our recruiters sees a fit, they’ll set up a short intro call to learn more about you and how your experiences and skills match the role.

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Step 3: Show off your skills

If you and our team would like to continue the process, you’ll interview with our hiring team. Some roles may also require technical assessments and/or client interviews.

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Step 4: Decision time

Our team will then review each candidates’ potential to succeed in the role. This step may take some time because we want to find the right fit for both you and us—but you can count on us to keep you updated.

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