About the role
As an Optimization Representative, you will make an impact by helping advertisers improve the performance of their digital marketing campaigns through data-driven recommendations and strategic account optimization. You will be a valued member of the Optimization Services team and work collaboratively with Account Managers, Strategists, and advertising clients across multiple global markets.
In this role, you will:
- Optimize and improve the performance of digital advertising accounts across Search, Display, Video, Shopping, and App campaigns.
- Analyze campaign performance data and identify opportunities to increase effectiveness, efficiency, and return on investment.
- Build, organize, and restructure advertising accounts to align with business goals and best practices.
- Partner with internal stakeholders in a consultative capacity to provide strategic recommendations and performance insights.
- Create, adapt, and localize keywords, ad copy, and campaign assets while considering cultural nuances and business objectives.
- Deliver high-quality work within established timelines, supporting both complex and high-value customer accounts.
- Contribute to a positive customer experience through effective communication and solution-oriented support.
Work model
We believe hybrid work is the way forward as we strive to provide flexibility wherever possible. Based on this role’s business requirements, this is a hybrid position requiring 2–3 days a week in a client or Cognizant office in Buenos Aires, Argentina. Regardless of your working arrangement, we are here to support a healthy work-life balance through our various wellbeing programs.
The working arrangements for this role are accurate as of the date of posting. This may change based on the project you’re engaged in, as well as business and client requirements. Rest assured; we will always be clear about role expectations.
What you need to have to be considered
- Bachelor's degree (completed or in progress) in Marketing, Communications, Business, Public Relations, Psychology, Sociology, or a related field.
- Professional proficiency in English plus Spanish.
- Experience in customer-facing roles, customer support, digital marketing, advertising agencies, or related business environments.
- Understanding of digital marketing and online advertising concepts.
- Experience with or knowledge of Google Ads, including campaign management and optimization best practices.
- Advanced Microsoft Excel skills for reporting, analysis, and data interpretation.
- Ability to work effectively in fast-paced and dynamic environments.
- Strong analytical, problem-solving, and organizational skills.
These will help you stand out
- Google Ads certification.
- Experience working with Google Ads products, including Search, Display, Video, and App campaigns.
- Familiarity with Google Analytics and Google Tag Manager.
- Advanced proficiency with Google Workspace tools, including Sheets, Slides, and Docs.
- Experience supporting international clients or multilingual advertising environments.
- Strong attention to detail, time management, communication, and collaboration skills.
We're excited to meet people who share our mission and can make an impact in a variety of ways. Don't hesitate to apply, even if you only meet the minimum requirements listed. Think about your transferable experiences and unique skills that make you stand out as someone who can bring new and exciting things to this role.
Acerca de Cognizant
Cognizant (Nasdaq: CTSH) es un creador de soluciones de IA y proveedor de servicios tecnológicos que conecta la inversión en IA con el valor empresarial mediante el desarrollo de soluciones de IA full‑stack para sus clientes. Su profundo conocimiento de la industria, junto con su experiencia en procesos e ingeniería, permite incorporar el contexto único de cada organización en sistemas tecnológicos que amplifican el potencial humano, generan resultados tangibles y mantienen a las empresas a la vanguardia en un entorno en constante cambio. Más información en cognizant.ai o @cognizant.
Información adicional sobre el empleo
La información sobre la compensación es exacta en la fecha de publicación de este anuncio. Cognizant se reserva el derecho de modificar esta información en cualquier momento, de conformidad con la legislación aplicable.
Es posible que se solicite a los solicitantes que asistan a entrevistas de forma presencial o mediante videoconferencia. Asimismo, durante cada entrevista, los candidatos podrán estar obligados a presentar un documento de identidad válido emitido por el estado o por el gobierno.
Cognizant es un empleador que ofrece igualdad de oportunidades. Su solicitud y candidatura no se evaluarán en función de la raza, el color, el sexo, la religión, el credo, la orientación sexual, la identidad de género, el origen nacional, la discapacidad, la información genética, el embarazo, la condición de veterano ni cualquier otra característica protegida por las leyes federales, estatales o locales.