Ads Optimization Agent

Ads Optimization Agent

About the role

As a Ads Optimization Agent, you will make an impact by improving the performance of digital advertising campaigns through strategic recommendations, data analysis, and account optimization. You will be a valued member of the Digital Marketing Operations team and work collaboratively with internal stakeholders to support advertising initiatives across global markets.

In this role, you will:

• Analyze advertising account performance and identify opportunities to improve campaign effectiveness and business outcomes.
• Build, organize, and restructure digital advertising accounts to optimize performance and efficiency.
• Develop strategic recommendations and act as a trusted advisor for campaign optimization initiatives.
• Deliver high-quality optimization solutions for complex and high-value accounts while meeting established productivity and quality targets.
• Create, adapt, and localize keyword lists and ad content while considering market requirements and cultural nuances.
• Support optimization efforts across Search, Display, Video, Shopping, and App advertising products.
• Collaborate with cross-functional teams to drive continuous campaign improvement and deliver measurable results.
• Maintain high levels of accuracy, operational excellence, and customer satisfaction.

Work model

This is a hybrid position requiring attendance at a Cognizant office in São Paulo, Brazil. Regardless of your working arrangement, we are here to support a healthy work-life balance through our various wellbeing programs.

What you need to have to be considered

• Bachelor's degree completed or in progress in Marketing, Communications, Public Relations, Business, Psychology, Sociology, or a related field.
• Advanced English, Portuguese, and Spanish language skills (written and verbal) are required.
• Experience in customer-facing roles, customer support, digital marketing, advertising operations, or agency environments.
• Understanding of direct marketing and digital advertising concepts.
• Hands-on experience with online advertising platforms and campaign optimization.
• Knowledge of Google Ads, including certifications or practical experience managing campaigns.
• Advanced Microsoft Excel skills for reporting, analysis, and performance tracking.
• Ability to work effectively in fast-paced and dynamic environments.
• Strong analytical, communication, and stakeholder management skills.

These will help you stand out

• Experience with Ads products, including Search, Display, Video, Shopping, and App campaigns. Word]
• Knowledge of Google Analytics and Google Tag Manager.
• Advanced proficiency with Google Workspace tools, including Sheets, Slides, and Docs.
• Strong attention to detail and organizational skills.
• Excellent problem-solving and decision-making abilities.
• Ability to manage multiple priorities and deliver results within tight deadlines.
• Experience collaborating with technical and non-technical stakeholders.
• Demonstrated ability to work independently and within cross-functional teams.

We're excited to meet people who share our mission and can make an impact in a variety of ways. Don't hesitate to apply, even if you only meet the minimum requirements listed. Think about your transferable experiences and unique skills that make you stand out as someone who can bring new and exciting things to this role.

Location: São Paulo, Brazil
Work Model: Hybrid
Employment Type: Full-time