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Salesforce Marketing Cloud – Project Lead

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Responsibilities

· Collaborate with stakeholders to translate business needs into technical solutions.

· Enable SFMC functionality and Integrations. Provide best practice guidance.

· Act as consultant for SFMC.

· Estimate the effort for the change requests / enhancements needed on the platform and implement them under the guidance of the architect.

· Lead a small team of Developers to design, implement, and optimize cross-channel campaigns. Perform Testing of the implemented Functionality / automations.

· Mentor cross-functional teams, Lead workshops, requirement gathering and solution design sessions.

· Publish implementation documentation.

· SIT Support, UAT Support, PROD Deployment, Go-Live and Hypercare support.

Qualifications and Skills

Essential Skills:

· Demonstrate ten to twelve years of project management experience delivering technology projects with a focus on marketing automation or customer engagement platforms.

· Show deep hands-on experience managing projects that implement or enhance Salesforce Marketing Cloud capabilities across multiple business units or campaigns.

· Display strong understanding of design and release management concepts by explaining how structured build test and deployment practices improve reliability and speed of Salesforce Marketing Cloud delivery.

· Exhibit practical knowledge of hybrid work practices by describing methods to coordinate distributed teams maintain engagement and ensure accountability without frequent travel.

· Apply recognized project management techniques by using scheduling risk management estimation and reporting skills to manage complex cross functional work.

· Communicate clearly with technical and nontechnical partners by translating business goals into actionable plans and explaining Salesforce Marketing Cloud impacts in accessible language.

· Utilize problem solving and negotiation skills to balance scope quality and timeline when constraints arise during Salesforce Marketing Cloud implementations.

· Experience on different SFMC modules like Email Studio, Mobile Studio, Automation Studio, Web Studio, Content builder, Journey Builder, Personalization, Contact Builder, etc. (both implementation and deployment).

· Understanding of the Digital Marketing processes including Cross Channel Marketing - Campaign Orchestration, Real-time Interaction, 1-to-1 User Journeys, Next Best Offers etc.

· Understanding of different type of SFMC integration: Out of the box, Realtime (REST and SOAP) and Batch.

· Understanding of Email regulatory compliance, and deliverability elements.

· Sound knowledge of marketing domain processes.

Nice to Have Skills.

· Agile methodologies.

· Scripting knowledge of AMPscript, SSJS, SQL, HTML.

· Qualifications: At least one SFMC Certification.

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What we offer

  • The chance to work with impact. Here, you’re empowered to bring your biggest thinking to help our company and clients improve everyday life.
  • Ownership over your career. Stay at the top of your game through our award-winning learning and development ecosystem. And when your ambitions change or we offer new opportunities, we help you pivot by providing reskilling, on-the-job learning and guidance to find new roles that might be a better fit.
  • The opportunity to thrive on a high caliber team with heart. We celebrate each other’s experiences and perspectives and promote a sense of belonging through our affinity groups and diversity and inclusion initiatives.
  • A comprehensive total rewards package, including a competitive salary and a pension plan with matching contributions.
  • Flexible health and financial benefits to support you and your eligible dependents—from day one.
  • True work-life balance. Be at your best through paid time off, flexible work arrangements, volunteering opportunities, social events, and so much more.  

About us
Cognizant (Nasdaq: CTSH) is an AI Builder and technology services provider, building the bridge between AI investment and enterprise value by building full-stack AI solutions for our clients. Our deep industry, process and engineering expertise enables us to build an organization’s unique context into technology systems that amplify human potential, realize tangible returns and keep global enterprises ahead in a fast-changing world. See how at www.cognizant.com or @cognizant.

Other employment-related information
Cognizant is an equal opportunity employer. Your application and candidacy will not be considered based on race, color, sex, religion, creed, sexual orientation, gender identity, national origin, disability, genetic information, pregnancy, veteran status or any other characteristic protected by federal, provincial or local laws.

If you have a disability that requires reasonable accommodation to search for a job opening or submit an application, please email [email protected] with your request and contact information.

Language requirements vary depending on roles, but we ask that all candidates have basic English proficiency for company-wide communications purposes. For roles based in Quebec, professional English proficiency is required, as you’ll deliver services to and collaborate with stakeholders outside the province who may not speak French.

Your path to Cognizant

Wondering what to expect after you apply? Here’s a peek at our recruitment process—and keep in mind that not all candidates advance through every step and the process may vary depending on your role and location.

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Step 1: Application

Find an open role that aligns with your skills and career goals and show us why you’re the person for the job. Consider joining our Talent Community if you don’t find the right opportunity.

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Step 2: Recruiter call

If one of our recruiters sees a fit, they’ll set up a short introductory call to learn more about you and how your experiences and skills align with the role.

Step 3: Interview(s)

If you and our team would like to continue the process, you’ll meet with one of our hiring managers. Some roles may also require technical assessments and/or client interviews.

Step 4: Final decision

Our hiring team will then review each candidates’ potential to succeed in the role. This process may take some time because we want to get it right—but you can count on us to keep you updated.

Benefits that help you thrive and grow

Our teams achieve incredible things when they feel fully supported. That’s why our benefits program is built around the diverse needs of our people—so they can enjoy a fulfilling, balanced and healthy life.

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Financial wellbeing

Financial wellbeing

We regularly review market data to ensure compensation is competitive and reflects the value you bring. Your benefits extend beyond pay and may include retirement plans, financial education, discount programs, etc.

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Physical and mental wellbeing

Physical and mental wellbeing

We empower you to prioritize your wellbeing through paid time off, flexible working where possible, healthcare plans, counselling, our Mental Health Allyship program and more. 

Your Career, Your Way
Your career, your way

Your career, your way

With 90% of our associates building skills through GenAI training, job shadowing, industry certifications and more, you have everything you need to build a full career.

Professionals
Real-world impact

Real-world impact

Think about the biggest brands you rely on. Chances are, they rely on us to help strengthen their business. Here, you’ll turn bold ideas into solutions that improve lives everywhere.

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